AI Insights · Timothy · April 2022
Top 5 Books and Reference Apps on Android in New Zealand Q1 2022
Explore the performance of the top 5 Books and Reference apps on Android in New Zealand during Q1 2022, including trends in downloads, revenue, and active users.
The first quarter of 2022 saw varying performance among the top 5 Books and Reference apps on the Android platform in New Zealand. Here's a detailed look at how these apps fared in terms of downloads, revenue, and active users.
Audible: Audio Entertainment experienced a notable surge in weekly revenue towards the end of the quarter, peaking at approximately $5.4K in the final week of March. Weekly downloads remained relatively stable, ranging between 1.3K and 1.7K throughout the quarter. Active users fluctuated slightly, starting from 31.8K at the end of December and ending at 32.8K in late March.
King James Bible - Verse+Audio showed a consistent download pattern, with weekly downloads hovering around 1.1K to 1.8K. Active users showed a steady increase, starting at 21.7K at the end of December and rising to 25.3K by the end of March.
Libby, the Library App maintained a steady download rate, with weekly downloads ranging from around 480 to 860. The app's active user base remained stable, with slight fluctuations, averaging around 7.9K throughout the quarter.
Amazon Kindle had a consistent download rate, with weekly downloads ranging from about 440 to 970. Active users showed a gradual decline from 22K at the end of December to around 19.1K by the end of March.
Wattpad - Read & Write Stories saw its weekly revenue peak at $917 in the final week of December and then stabilize around $700 to $870 throughout the quarter. Weekly downloads remained relatively stable, ranging from 370 to 630, while active users showed minor fluctuations, averaging around 7K.
For more detailed insights and data, visit Sensor Tower.